Overview:
The mobile advertising ecosystem is an always-changing, rapidly growing world, and at Scopely, you'll play a key part in our next big leap in user growth. Scopely is looking for a dynamic contributor who will join its User Acquisition team as a User Acquisition Specialist. This is a unique opportunity to drive mobile consumer growth, working on projects that immediately reach millions of people every day. If you're a quantitative and creative problem solver, excited to unlock major growth channels, we'd love to meet you!
Responsibilities:
- Conceptualize, execute and continually optimize mobile campaigns on key mobile platforms including Facebook, Google, Instagram, YouTube, Snapchat, Reddit, TikTok and more.
- Locate, negotiate and develop creative and innovative solutions for acquisition worldwide
- Lead UA reporting on acquisition performance, working with external partners & key internal leaders to rapidly iterate on key UA spending decisions
- Contribute winning ad creative ideas and run creative testing, working closely with Marketing & in-house Creative teams to execute on breakthrough creative strategies
- Drive A/B multivariate testing and present results to cross-functional teams in Product, Marketing, Analytics and Engineering
Requirements:
- BA or BS degree, preferably in Economics, Mathematics, Engineering, Quantitative Marketing, Finance, Business Administration or a related field
- Minimum of 1- 2 years of full-time work experience with a preference for Finance, Marketing, Consulting, Business Analytics or Marketing Analytics
- A hunger to be at the forefront of the mobile advertising space and the mobile app market
- Strong proficiency with Excel required, SQL is a plus
- Proven ability to work as part of a team and communicate with cross functional teams
- Hands-on experience with Facebook Ads and/or Google Ads is a plus and familiarity with digital marketing funnels (CTR, CVR, CPI, ARPU, Retention and LTV, etc.) is preferred
- Direct previous experience in mobile user acquisition is a plus, but not a requirement – we want determined, quantitative problem solvers with a passion for growth
About Scopely:
Scopely is a leading mobile games company home to many top-grossing, award-winning franchises including Scrabble® GO, MARVEL Strike Force, Star Trek™ Fleet Command, Looney Tunes™ World of Mayhem, WWE Champions, The Walking Dead: Road To Survival™, YAHTZEE® With Buddies and Wheel of Fortune®: Free Play, among others. Scopely creates rewarding, immersive games that empower a directed-by-consumer experience. Founded in 2011, Scopely is fueled by a world-class team and a proprietary technology platform that personalizes gameplay at scale across one of the most diversified portfolios in the west. Recognized in Fast Company’s ‘World’s Most Innovative Companies’ and #2 on Deloitte’s ‘Technology Fast 500’ as one of the fastest-growing companies in North America, Scopely has achieved more than $1 billion in lifetime revenue by creating game experiences that are an important part of people’s lives. Scopely has global operations in Los Angeles, Barcelona, Boulder, Dublin (DIGIT game studio), London and Tokyo, with additional studios in seven countries across four continents. For more information, visit scopely.com.
